Bienvenue au Nadi-CeRCLe, Centre de Recherche en Marketing et Gestion des Services de l'Université de Namur. Créé en 2005 au sein de la Faculté des sciences économiques, sociales et de gestion, le Nadi- CeRCLe rassemble une équipe dynamique d'enseignants, de chercheurs, de doctorants et de praticiens. Depuis 2018, le CeRCLe est fier d'être un partenaire fondateur de l'Institut Numérique de Namur (INN), faisant avancer la recherche de pointe et la collaboration à l'ère numérique.
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Sara Belghiti Honored by the AMS Review – The Sheth Foundation DoCCa 2026, an international recognition of excellence in doctoral research!
Sara Belghiti Honored by the AMS Review – The Sheth Foundation DoCCa 2026, an international recognition of excellence in doctoral research!
Sara Belghiti, a doctoral student at the University of Namur (NaDI-CeRCLe Institute) and a teaching and research assistant at the IÉSEG School of Management (France), has just been recognized by the AMS Review – Sheth Foundation Doctoral Competition for Conceptual Articles (DoCCA) 2026, one of the world’s most prestigious doctoral competitions in theoretical and conceptual marketing and management.
Her research project, titled “Care or Control? Conceptualizing Smart Service System Paternalism Beyond the Technological Prism,” was selected as one of the best international doctoral proposals in marketing and management following a prestigious, large-scale competition.
This distinction recognizes the scientific excellence and conceptual originality of the research conducted under the supervision of Professor Wafa Hammedi (University of Namur) and Professor Thomas Leclercq (IÉSEG School of Management).
Research at the forefront of technological and societal challenges
Specializing in services marketing, Sara Belghiti focuses on smart service systems, smart technologies, and the transformations they bring about in the relationships between individuals, organizations, and institutions.
Her work explores, in particular, the relational, ethical, and societal dimensions of smart technologies. Her article on “smart service relationships” was recently published in the Journal of Service Management, a leading international academic journal in the field.
A graduate of ESCP Business School, Sara Belghiti has also presented her research at major international academic conferences such as the American Marketing Association (AMA), SERVSIG, QUIS, and Frontiers.
The DoCCA Doctoral Competition: A Springboard to Scientific Excellence
Organized jointly by the AMS Review and the Sheth Foundation, the DoCCA competition aims to identify the most promising conceptual work by doctoral students in marketing and management from around the world.
Beyond academic recognition, the competition offers a prize funded by the Sheth Foundation and invites the winners to present their work at the annual conference of the Academy of Marketing Science (AMS), thereby providing exceptional international visibility within the global academic community.
The top candidates receive personalized support from leading experts in the field, as well as mentors from the AMS Review, to facilitate the publication of their work.
Through this distinction, Sara Belghiti contributes to the University of Namur’s international reputation in the fields of marketing and management research.
Research at NaDI-CeRCLe
Flamure Ibrahimi has been awarded the 2026 ServCollab Scholarship, an international recognition of excellence in doctoral research!
Flamure Ibrahimi has been awarded the 2026 ServCollab Scholarship, an international recognition of excellence in doctoral research!
Flamure Ibrahimi is a Ph.D. student in service and marketing management at the NaDI-CeRCLe Research Center at the University of Namur (Belgium) within the EMCP Faculty, under the supervision of Prof. Dr. Wafa Hammedi (University of Namur) and Prof. Dr. Linda Alkire (Texas State University). She has just been awarded the prestigious ServCollab Scholarship 2026, an international distinction that recognizes and supports doctoral students whose work falls within the field of Transformative Service Research (TSR)—doctoral projects with high impact on society and humanity.
Transformative Service Research: Research That Serves People
Transformative Service Research (TSR) examines the transformative power of services in the lives of individuals, communities, and society. It focuses on how service systems—whether public, health, educational, digital, or technological—can serve as drivers of well-being, inclusion, and social justice. Moving beyond a vision focused solely on organizational performance, TSR places fundamental issues such as equity, access, dignity, the reduction of vulnerabilities, and the creation of positive societal impact at the heart of its analysis. It thus invites us to rethink services not only as spaces for exchange, but as instruments of transformation for a more just, inclusive, and humane society.
Research on corruption in public services, and a career marked by a commitment to social causes
Flamure Ibrahimi’s research is rooted in this transformative perspective and focuses on corruption in service interactions involving frontline employees or service providers, particularly its implications for vulnerable and underserved populations. Shaped by her personal journey as the daughter of refugees who did everything they could to rebuild their lives in a new country with limited resources, Flamure became aware at a very early age of the essential role that service systems play in access to rights, recognition, dignity, and well-being. This experience inspired her interest in the ethical and societal dimensions of service systems.
Her doctoral thesis examines corruption beyond its legal, structural, or normative aspects, focusing instead on the phenomenon from a more interactional, process-oriented, ethical, and behavioral perspective. Her current research, in collaboration with Prof. Dr. Wafa Hammedi (University of Namur), Prof. Dr. Linda Alkire (Texas State University), and Prof. Dr. Gazi Islam (Grenoble Ecole de Management), further explores this perspective. In the context of frontline service interactions, corruption can impair access to essential resources and undermine mechanisms of equity and trust. While these effects affect all users, they are particularly pronounced for people in vulnerable situations or from underserved populations, for whom access to services is often a decisive factor in their life trajectories.
“Receiving this grant means much more than academic recognition. It is a profound encouragement to continue research aimed at understanding and improving concrete realities—realities that are sometimes invisible but essential to people’s lives. As a young mother, this endeavor takes on even greater significance: it strengthens my commitment to contributing, in my own way, to service systems that are more equitable, more humane, and more just—not only for current generations, but also for those to come.”
ServCollab: An international initiative to serve humanity
ServCollab is an international nonprofit organization at the forefront of global research in Service Research. Founded under the leadership of Prof. Dr. Raymond P. Fisk, a leading pioneer in the field, the organization draws on a network of top academic experts to translate scientific theory into drivers of societal impact. Transformative Service Research (TSR) is based on the idea that individuals operate within service systems that shape their access to resources and their well-being. When these systems malfunction, they can lead to inequality and suffering. The ServCollab Scholarship is awarded following a selection process by a jury composed of eminent researchers in this field, and supports doctoral students whose research aligns with this perspective and contributes to the betterment of humanity.
28 new research projects funded by the FNRS
28 new research projects funded by the FNRS
The F.R.S.-FNRS has just published the results of its various 2025 calls for proposals. These include the "Credits & Projects" and "WelCHANGE" calls, as well as the "FRIA" (Fund for Research Training in Industry and Agriculture) and "FRESH" (Fund for Research in the Humanities) calls, which aim to support doctoral theses. What are the results for UNamur? Twenty-eight projects have been selected, demonstrating the quality and richness of research at UNamur.
The "Credits & Projects" call for proposals resulted in 12 grants being awarded for ambitious new projects. These include two "equipment" grants, eight "research credits (CDR)" grants, and two "research projects (PDR)" grants, one of which is in collaboration with the ULB. The FRIA call for doctoral research support will fund eleven doctoral scholarships and the FRESH call will fund three.
Two prestigious Scientific Impulse Mandates (MIS) were also obtained. This three-year funding supports young permanent researchers who wish to develop an original and innovative research program by acquiring scientific autonomy within their department.
We would also like to highlight the two projects funded under the "WelCHANGE" call, a funding instrument for research projects with potential societal impact, led by a principal investigator in the humanities and social sciences.
Detailed results
Call for Equipment
- Xavier De Bolle, Narilis Institute, Co-promoter in collaboration with UCLouvain
- Luca Fusaro, NISM Institute
Call for Research Grants (CDR)
- Marc Hennequart, NARILIS Institute
- Nicolas Gillet, NARILIS Institute
- Jean-Yves Matroule, NARILIS Institute
- Patricia Renard, NARILIS Institute
- Francesco Renzi, NARILIS Institute
- Stéphane Vincent, NISM Institute
- Laurence Meurant, NaLTT Institute
- Emma-Louise Silva, NaLTT Institute
Call for Research Projects (PDR)
- Jérémy Dodeigne, Transitions Institute, Co-supervisor in collaboration with ULB
- Luc Henrard, NISM Institute; Co-supervisor: Yoann Olivier, NISM Institute
Fund for Training in Research in Industry and Agriculture (FRIA)
- Emma Bongiovanni - Supervisor: Catherine Michaux, NISM Institute
- Simon Chabot - Supervisor: Carine Michiels, Narilis Institute; Co-supervisor: Anne-Catherine Heuskin, Narilis Institute
- Lee Denis - Supervisor: Muriel Lepère, ILEE Institute
- Maé Desclez - Supervisor: Johan Yans, ILEE Institute; Co-supervisor: Hamed Pourkhorsandi (University of Toulouse)
- Pierre Lombard - Supervisor: Benoît Muylkens, Narilis Institute; Co-supervisor: Damien Coupeau, Narilis Institute
- Amandine Pecquet - Supervisor: Nicolas Gillet, Narilis Institute; Co-supervisor: Damien Coupeau, Narilis Institute
- Kilian Petit - Supervisor: Henri-François Renard, Narilis Institute; Co-supervisor: Xavier De Bolle, Narilis Institute
- Simon Rouxhet - Supervisor: Catherine Michaux, NISM Institute; Co-supervisor: Nicolas Gillet, Narilis Institute
- William Soulié - Supervisor: Yoann Olivier, NISM Institute
- Elisabeth Wanlin - Supervisor: Xavier De Bolle, Narilis Institute
- Laura Willam - Supervisor: Frédérik De Laender, ILEE Institute
Fund for Research in the Humanities (FRESH)
- Louis Droussin - Supervisor: Arthur Borriello, Transitions Institute; Co-supervisor: Vincent Jacquet, Transitions Institute
- Nicolas Larrea Avila - Supervisor: Guilhem Cassan, DeFIPP Institute
- Victor Sluyters – Supervisor: Wafa Hammedi, NADI Institute
- Amandine Leboutte - Co-supervisor: Erika Wauthia (UMons); Co-supervisor: Cédric Vanhoolandt, IRDENa Institute.
Scientific Impulse Mandate (MIS)
- Charlotte Beaudart, Narilis Institute
- Eli Thoré ILEE Institute
WelCHANGE Call
- Nathalie Burnay Transitions Institute, in collaboration with UCLouvain
- Catherine Guirkinger, DeFIPP Institute
Congratulations to all!
UNamur joins ERCIS, Europe's leading information systems network
UNamur joins ERCIS, Europe's leading information systems network
The University of Namur takes another step forward in its commitment to supporting digital transformation. It is joining the prestigious European Research Center for Information Systems (ERCIS) network as a Partner Institution, via the MINDIT research center (Management de l'Information et Transformation Numérique).
The ERCIS network brings together universities and companies from 25 - mainly European - countries around a common goal: to advance information systems research and meet the challenges of digital transformation. To achieve this, the ERCIS network emphasizes collaborative research, innovation and knowledge sharing.
Joining ERCIS is a fine mark of recognition for the expertise developed by MINDIT and a fantastic opportunity to nurture our research and teaching with an international dimension.
In practical terms, this membership paves the way for training opportunities for MINDIT researchers and PhD students: networking events, annual workshops, summer school or PhD Colloquium. It also creates bridges to develop partnerships at the level of academic programs.
Finally, ERCIS relies on a corporate advisory board, guaranteeing synergy between research and field practices.
MINDIT Research Center
Since 2024, the MINDIT Research Center (NaDI) has been developing expertise in information systems, a field of research at the intersection of computer science and management. MINDIT's work explores the potential of new technologies (AI, Internet of Things, augmented reality, big data...) with the aim of meeting the concrete needs of the business world and public organizations. MINDIT brings together several academics such as Corentin Burnay (director), Isabelle Linden, Stéphane Faulkner and Annick Castiaux.
Sara Belghiti Honored by the AMS Review – The Sheth Foundation DoCCa 2026, an international recognition of excellence in doctoral research!
Sara Belghiti Honored by the AMS Review – The Sheth Foundation DoCCa 2026, an international recognition of excellence in doctoral research!
Sara Belghiti, a doctoral student at the University of Namur (NaDI-CeRCLe Institute) and a teaching and research assistant at the IÉSEG School of Management (France), has just been recognized by the AMS Review – Sheth Foundation Doctoral Competition for Conceptual Articles (DoCCA) 2026, one of the world’s most prestigious doctoral competitions in theoretical and conceptual marketing and management.
Her research project, titled “Care or Control? Conceptualizing Smart Service System Paternalism Beyond the Technological Prism,” was selected as one of the best international doctoral proposals in marketing and management following a prestigious, large-scale competition.
This distinction recognizes the scientific excellence and conceptual originality of the research conducted under the supervision of Professor Wafa Hammedi (University of Namur) and Professor Thomas Leclercq (IÉSEG School of Management).
Research at the forefront of technological and societal challenges
Specializing in services marketing, Sara Belghiti focuses on smart service systems, smart technologies, and the transformations they bring about in the relationships between individuals, organizations, and institutions.
Her work explores, in particular, the relational, ethical, and societal dimensions of smart technologies. Her article on “smart service relationships” was recently published in the Journal of Service Management, a leading international academic journal in the field.
A graduate of ESCP Business School, Sara Belghiti has also presented her research at major international academic conferences such as the American Marketing Association (AMA), SERVSIG, QUIS, and Frontiers.
The DoCCA Doctoral Competition: A Springboard to Scientific Excellence
Organized jointly by the AMS Review and the Sheth Foundation, the DoCCA competition aims to identify the most promising conceptual work by doctoral students in marketing and management from around the world.
Beyond academic recognition, the competition offers a prize funded by the Sheth Foundation and invites the winners to present their work at the annual conference of the Academy of Marketing Science (AMS), thereby providing exceptional international visibility within the global academic community.
The top candidates receive personalized support from leading experts in the field, as well as mentors from the AMS Review, to facilitate the publication of their work.
Through this distinction, Sara Belghiti contributes to the University of Namur’s international reputation in the fields of marketing and management research.
Research at NaDI-CeRCLe
Flamure Ibrahimi has been awarded the 2026 ServCollab Scholarship, an international recognition of excellence in doctoral research!
Flamure Ibrahimi has been awarded the 2026 ServCollab Scholarship, an international recognition of excellence in doctoral research!
Flamure Ibrahimi is a Ph.D. student in service and marketing management at the NaDI-CeRCLe Research Center at the University of Namur (Belgium) within the EMCP Faculty, under the supervision of Prof. Dr. Wafa Hammedi (University of Namur) and Prof. Dr. Linda Alkire (Texas State University). She has just been awarded the prestigious ServCollab Scholarship 2026, an international distinction that recognizes and supports doctoral students whose work falls within the field of Transformative Service Research (TSR)—doctoral projects with high impact on society and humanity.
Transformative Service Research: Research That Serves People
Transformative Service Research (TSR) examines the transformative power of services in the lives of individuals, communities, and society. It focuses on how service systems—whether public, health, educational, digital, or technological—can serve as drivers of well-being, inclusion, and social justice. Moving beyond a vision focused solely on organizational performance, TSR places fundamental issues such as equity, access, dignity, the reduction of vulnerabilities, and the creation of positive societal impact at the heart of its analysis. It thus invites us to rethink services not only as spaces for exchange, but as instruments of transformation for a more just, inclusive, and humane society.
Research on corruption in public services, and a career marked by a commitment to social causes
Flamure Ibrahimi’s research is rooted in this transformative perspective and focuses on corruption in service interactions involving frontline employees or service providers, particularly its implications for vulnerable and underserved populations. Shaped by her personal journey as the daughter of refugees who did everything they could to rebuild their lives in a new country with limited resources, Flamure became aware at a very early age of the essential role that service systems play in access to rights, recognition, dignity, and well-being. This experience inspired her interest in the ethical and societal dimensions of service systems.
Her doctoral thesis examines corruption beyond its legal, structural, or normative aspects, focusing instead on the phenomenon from a more interactional, process-oriented, ethical, and behavioral perspective. Her current research, in collaboration with Prof. Dr. Wafa Hammedi (University of Namur), Prof. Dr. Linda Alkire (Texas State University), and Prof. Dr. Gazi Islam (Grenoble Ecole de Management), further explores this perspective. In the context of frontline service interactions, corruption can impair access to essential resources and undermine mechanisms of equity and trust. While these effects affect all users, they are particularly pronounced for people in vulnerable situations or from underserved populations, for whom access to services is often a decisive factor in their life trajectories.
“Receiving this grant means much more than academic recognition. It is a profound encouragement to continue research aimed at understanding and improving concrete realities—realities that are sometimes invisible but essential to people’s lives. As a young mother, this endeavor takes on even greater significance: it strengthens my commitment to contributing, in my own way, to service systems that are more equitable, more humane, and more just—not only for current generations, but also for those to come.”
ServCollab: An international initiative to serve humanity
ServCollab is an international nonprofit organization at the forefront of global research in Service Research. Founded under the leadership of Prof. Dr. Raymond P. Fisk, a leading pioneer in the field, the organization draws on a network of top academic experts to translate scientific theory into drivers of societal impact. Transformative Service Research (TSR) is based on the idea that individuals operate within service systems that shape their access to resources and their well-being. When these systems malfunction, they can lead to inequality and suffering. The ServCollab Scholarship is awarded following a selection process by a jury composed of eminent researchers in this field, and supports doctoral students whose research aligns with this perspective and contributes to the betterment of humanity.
28 new research projects funded by the FNRS
28 new research projects funded by the FNRS
The F.R.S.-FNRS has just published the results of its various 2025 calls for proposals. These include the "Credits & Projects" and "WelCHANGE" calls, as well as the "FRIA" (Fund for Research Training in Industry and Agriculture) and "FRESH" (Fund for Research in the Humanities) calls, which aim to support doctoral theses. What are the results for UNamur? Twenty-eight projects have been selected, demonstrating the quality and richness of research at UNamur.
The "Credits & Projects" call for proposals resulted in 12 grants being awarded for ambitious new projects. These include two "equipment" grants, eight "research credits (CDR)" grants, and two "research projects (PDR)" grants, one of which is in collaboration with the ULB. The FRIA call for doctoral research support will fund eleven doctoral scholarships and the FRESH call will fund three.
Two prestigious Scientific Impulse Mandates (MIS) were also obtained. This three-year funding supports young permanent researchers who wish to develop an original and innovative research program by acquiring scientific autonomy within their department.
We would also like to highlight the two projects funded under the "WelCHANGE" call, a funding instrument for research projects with potential societal impact, led by a principal investigator in the humanities and social sciences.
Detailed results
Call for Equipment
- Xavier De Bolle, Narilis Institute, Co-promoter in collaboration with UCLouvain
- Luca Fusaro, NISM Institute
Call for Research Grants (CDR)
- Marc Hennequart, NARILIS Institute
- Nicolas Gillet, NARILIS Institute
- Jean-Yves Matroule, NARILIS Institute
- Patricia Renard, NARILIS Institute
- Francesco Renzi, NARILIS Institute
- Stéphane Vincent, NISM Institute
- Laurence Meurant, NaLTT Institute
- Emma-Louise Silva, NaLTT Institute
Call for Research Projects (PDR)
- Jérémy Dodeigne, Transitions Institute, Co-supervisor in collaboration with ULB
- Luc Henrard, NISM Institute; Co-supervisor: Yoann Olivier, NISM Institute
Fund for Training in Research in Industry and Agriculture (FRIA)
- Emma Bongiovanni - Supervisor: Catherine Michaux, NISM Institute
- Simon Chabot - Supervisor: Carine Michiels, Narilis Institute; Co-supervisor: Anne-Catherine Heuskin, Narilis Institute
- Lee Denis - Supervisor: Muriel Lepère, ILEE Institute
- Maé Desclez - Supervisor: Johan Yans, ILEE Institute; Co-supervisor: Hamed Pourkhorsandi (University of Toulouse)
- Pierre Lombard - Supervisor: Benoît Muylkens, Narilis Institute; Co-supervisor: Damien Coupeau, Narilis Institute
- Amandine Pecquet - Supervisor: Nicolas Gillet, Narilis Institute; Co-supervisor: Damien Coupeau, Narilis Institute
- Kilian Petit - Supervisor: Henri-François Renard, Narilis Institute; Co-supervisor: Xavier De Bolle, Narilis Institute
- Simon Rouxhet - Supervisor: Catherine Michaux, NISM Institute; Co-supervisor: Nicolas Gillet, Narilis Institute
- William Soulié - Supervisor: Yoann Olivier, NISM Institute
- Elisabeth Wanlin - Supervisor: Xavier De Bolle, Narilis Institute
- Laura Willam - Supervisor: Frédérik De Laender, ILEE Institute
Fund for Research in the Humanities (FRESH)
- Louis Droussin - Supervisor: Arthur Borriello, Transitions Institute; Co-supervisor: Vincent Jacquet, Transitions Institute
- Nicolas Larrea Avila - Supervisor: Guilhem Cassan, DeFIPP Institute
- Victor Sluyters – Supervisor: Wafa Hammedi, NADI Institute
- Amandine Leboutte - Co-supervisor: Erika Wauthia (UMons); Co-supervisor: Cédric Vanhoolandt, IRDENa Institute.
Scientific Impulse Mandate (MIS)
- Charlotte Beaudart, Narilis Institute
- Eli Thoré ILEE Institute
WelCHANGE Call
- Nathalie Burnay Transitions Institute, in collaboration with UCLouvain
- Catherine Guirkinger, DeFIPP Institute
Congratulations to all!
UNamur joins ERCIS, Europe's leading information systems network
UNamur joins ERCIS, Europe's leading information systems network
The University of Namur takes another step forward in its commitment to supporting digital transformation. It is joining the prestigious European Research Center for Information Systems (ERCIS) network as a Partner Institution, via the MINDIT research center (Management de l'Information et Transformation Numérique).
The ERCIS network brings together universities and companies from 25 - mainly European - countries around a common goal: to advance information systems research and meet the challenges of digital transformation. To achieve this, the ERCIS network emphasizes collaborative research, innovation and knowledge sharing.
Joining ERCIS is a fine mark of recognition for the expertise developed by MINDIT and a fantastic opportunity to nurture our research and teaching with an international dimension.
In practical terms, this membership paves the way for training opportunities for MINDIT researchers and PhD students: networking events, annual workshops, summer school or PhD Colloquium. It also creates bridges to develop partnerships at the level of academic programs.
Finally, ERCIS relies on a corporate advisory board, guaranteeing synergy between research and field practices.
MINDIT Research Center
Since 2024, the MINDIT Research Center (NaDI) has been developing expertise in information systems, a field of research at the intersection of computer science and management. MINDIT's work explores the potential of new technologies (AI, Internet of Things, augmented reality, big data...) with the aim of meeting the concrete needs of the business world and public organizations. MINDIT brings together several academics such as Corentin Burnay (director), Isabelle Linden, Stéphane Faulkner and Annick Castiaux.