Publications

The members of the Center produce various research outputs such as journal articles, videographies, books, book chapters, conference papers, applied research reports, working papers, doctoral dissertations, and so forth. Here is a list of the most recent publications.

*** 2012 and past year publications will be added soon ***

Journal articles

 

  • Decrop, A., (2017). Editorial. International Journal of Culture, Tourism and Hospitality Research, 11(1), 1-3.
  • Decrop, A., Del Chiappa, G., Mallargé, J., & Zidda, P. (2017). “Couchsurfing has made me a better person and the world a better place”: the transformative power of collaborative tourism experiences. Journal of Travel & Tourism Marketing, 34, 1–16.
  • Steils, N. & Hanine, S. (2016). Creative Contests: Knowledge Generation and Underlying Learning Dynamics for Idea Generation. Journal of Marketing Management, 32(17-18), 1647–1669.
  • De Kerviler, G., Demoulin, N. & Zidda, P. (2016). Adoption of in-store mobile payment: Are perceived risk and convenience the only drivers? Journal or Retailing and Consumer Services, 31, 334-344.
  • Leclercq, T., Hammedi, W., & Poncin, I. (2016). Ten  years of value cocreation: An integrative review. Recherche et Applications en Marketing, 31(3),1-38. [English and French Edition].
  • Hammedi, W., Kandampully, J., Zhang, T. T., Bouquiaux, L. (2015). Online customer engagement:
    Creating social environments through brandcommunity constellations. Journal of Service Management, 26(5), 777–806.
  • Den Ambtman, A., Van Riel, A., Lauche K., & Hammedi, W. (2015). One master and many end users: Coordination practices in managing a portfolio of public service innovation projects. Procedia – Socialand Behavioral Sciences: Proceedings of the 2014 IPMA World Congress,194(2), 3–19.
  • Virlée, J., Hammedi, W., & Parida, V. (2015). Open innovation implementation in the service industry:Exploring practices, sub-practices and contextual factors. Journal of Innovation Management, 3(2), 106–130.
  • Petr, C., Belk, R., & Decrop, A. (2014). Videography in Marketing Research: Mixing Art and Science. Arts and the Market, 5(1), 73-102.
  • Decrop, A., & Derbaix, M. (2014). Artist-related determinants of music concert prices. Psychology and Marketing, 31(8), 660–669.
  • Decrop, A., & Kozak, M. (2014). Consumer Goals in Vacation Decision Making. Journal of Travel & Tourism Marketing, 31(1), 71–81.
  • Decrop, A., & Masset, J. (2014). This Is a Piece of Coral Received from Captain Bob: Meanings and
    Functions of Tourist Souvenirs. International Journal of Culture, Tourism, and Hospitality Research, 8(1), 22–34. *** 2014 Emerald Literati Outstanding Paper Award ***
  • Blazevic, V., Hammedi, W., Garnefeld, I., Rust, R. T., Keiningham T., Andreassen, T. W., Donthu, N., & Carl, W. (2013). Beyond traditional word-of-mouth: An expanded model of customer-driven influence. Journal of Service Management, 24(3), 294–313.
  • Hammedi, W., Van Riel A., & Sasovova Z. (2013). Improving Screening Decision Making through Transactive Memory Systems: A Field Study. Journal of Product Innovation Management, 30(2), 316-330.
  • Decrop, A., & Brose, I. (2013). Les déterminants de l'activité touristique en Wallonie. Les cahiers du tourisme, 7(May), 6-10.

Videographies

  • Decrop A. & Masset J. (2015). A journey inside tourist souvenirs. Advances in Tourism Marketing Conference, Joensuu, Finland, September 8-10, 2015.
  • Decrop A. (2016). Paradoxes in postmodern consumption. Association of Consumer Research (ACR), New Orleans, USA, October 1-3, 2015.
  • Decrop A. (2016). Paradoxes. European Marketing Academy (EMAC), Oslo, Norway, May 24-27, 2016.
  • Decrop, A., & Masset, J. (2014). Voyage au coeur des souvenirs de vacances. 30th International Conference of the Association Française du Marketing (AFM), Montpellier, France, May, 14-16.
  • Decrop, A., & Masset, J. (2014). Around the world of tourist souvenirs. 45th International Conference of the Travel and Tourism Research Association (TTRA), Bruges, Belgium, June 18-20.
  • Decrop, A., & Masset, J. (2013). Around the world of tourist souvenirs (http://vimeo.com/74521281). ACR Film Festival, Association for Consumer Research, Chicago, USA, October 3-6.

Books

Book chapters

  • Decrop, A. & Boembeke, V. (2017). The Importance of Quality Labels in Consumers’ Preferences. In A. Correia, M. Kozak, J. Gnoth and A. Fyall (Eds.), CoCreation and Well-Being in Tourism. Part of the series Tourism on the Verge, Springer International Publishing, 83–92. 
  • Decrop, A. & Masset, J. (2017). A journey inside tourist souvenirs. In A. Correia, M. Kozak, J. Gnoth and A. Fyall (Eds.), Co-Creation and Well-Being in Tourism. Part of the series Tourism on the Verge, Springer International Publishing, 61–66.
  • Decrop, A. & Masset, J. (2016). A journey inside tourist souvenirs. In A. Correira, M. Kozak, J. Gnoth and A. Fyall (Eds.), Co-creation and well-being in tourism, Springer.
  • Decrop, A. & Boembeke, V. (2016). The importance of quality labels in consumers' preferences: An application to the Walloon tourism industry. In A. Correira, M. Kozak, J. Gnoth and A. Fyall (Eds.), Co-creation and well-being in tourism, Springer.
  • Hammedi, W., & Leclercq, T. (2015). La co-création de valeur, une autre vision de la gestion. In Lepère,M. (Ed.),Un Nouvel Ordre Digital. Bebooks Editions.
    Decrop, A. (2014). Theorizing tourist behaviour. In S. McCabe (Ed.), The Rouledge handbook of tourism marketing, 251–267, London and New York: Routledge.
  • Decrop, A., & Masset, J. (2014). A T-Shirt from New York, a coral from Mauritius: A functional typology of tourist souvenirs. In A. G. Woodside, & M. Kozak (Eds.), Tourists' Behaviors and Evaluations (Advances in Culture, Tourism and Hospitality Research, Volume 9), 31–39, Bingley, West Yorkshire: Emerald Group Publishing Limited.
  • Dessart, F., Andreu, L, Bigné, E., & Decrop, A. (2013). Hey Look, I’m a Green Consumer. Online Social Visibility and the Willingness to Pay for Carbon Offsetting Schemes. In: J. Gnoth, L. Andreu, L. Fyall, M. Kozak, S. Sibila (eds.), Transforming Experiences: Tourism Marketing from both  Sides of the Counter, 115-137, Newcastle upon Tyne: Cambridge Scholars Publishing.

  • Decrop, A., & Toussaint, S. (2013). The Pere-Lachaise Cemetery: Between Thanatourism and Heterotopic Consumption. In L. White & E. Frew (Eds.), Dark Tourism and Place Identity: Marketing, Managing and Interpreting Dark Places, UK: Routledge-Taylor and Francis Books.

Conference papers

  • Leclercq, T., Poncin, I. & Hammedi, W. (2017). Exploration of Engagement Mechanics During Value Cocreation Process: The Case of Gamification in a New Product Development Platform (Extended Abstract). In: P. Rossi (ed.), Marketing at the Confluence between Entertainment and Analytics. Developments in Marketing Science, Proceedings of the Academy of Marketing Science. Springer, Cham. 
  • Bruneau, V., & Zidda, P. (2014). Pourquoi les entreprises devraient-elles s’intéresser à l’attitude des clients vis-à-vis de leur programme de fidélité ? Proceedings of the 30th International Conference of the Association Française du Marketing (AFM), Montpellier, France, May, 14-16.
  • Bruneau, V., & Zidda, P. (2014). Why do customer attitudes towards loyalty programs matter a lot? Proceedings of the 43rd European Marketing Academy (EMAC) Conference, Valencia, Spain, June 3-6.
  • Dessart, F. (2014). When sex does not sell. Effect of mating motives on the preference for ethical products. Proceedings of the 13th TIBER Symposium on Psychology and Economics, Tilburg, The Netherlands, August 22.
  • Masset, J., & Decrop, A. (2014). People-things entanglement: An archeological perspective on the relationships between people and things. Proceedings of the 13èmes Journées normandes des recherches sur la consommation: Société et consommation, Rouen, France, November 27-28.
  • Dessart, F. (2014). Strategic preference for ethical products: influence of mating temporal context and recipient of help. Proceedings of Evolutionary Psychology Preconference of the Fifteenth Annual Meeting of the Society for Personality and Social Psychology, Austin, USA, Feb. 13.
  • Steils, N., Crié, D., & Decrop A. (2013). L’apprentissage du consommateur en ligne: Une étude exploratoire des objectifs de la marque et de la perception des consommateurs. Proceedings of the Étienne Thil Colloquium, Paris, France, October 2-4.
  • Brandt, C., & Hammedi, W. (2013). Using Brand constellation to segment the market: a goal systemic perspective. Proceedings of the 8th Global Brand Conference of the Academy of Marketing's Brand, Identity and Corporate Reputation Special Interest Group, Porto, Portugal, April 3-5.
  • Decrop, A., & Masset, J. (2013). This is a piece of coral received from captain Bob: Meanings and functions of tourist souvenirs. Proceedings of the The 8th Consumer Psychology of Tourism, Hospitality and Leisure symposium, Istanbul, Turkey, June 1-5.
  • den Ambtman, A., van Riel, A.C.R., Hammedi, W., & Lauche, K. (2013). Portfolio decision-making in service innovation: A conceptual framework. Proceedings of the 13th International Research Symposium on Service Excellence in Management, Karlstad, Sweden, June 10-13.
  • Steils, N., Crié, D., & Decrop A. (2013). Online consumer learning: An exploratory study of brands' objectives and consumers' perceptions. Proceedings of the European Conference of the Association
    for Consumer Research, Barcelona, Spain, July 4-7.

Applied research reports

Working papers

  • Bruneau, V., & Zidda, P. (2013). Why do customer attitudes towards loyalty programs matter a lot? Working Paper 2013/35, Louvain School of Management, Université Catholique de Louvain, Louvain-la-Neuve, Belgium.
  • Steils, N., Decrop, A., & Crié, D. (2013). Online Consumer Learning: An exploratory study of brands’ objectives and consumers’ perceptions", Working Paper 2013/22, Louvain School of Management, Université Catholique de Louvain, Louvain-la-Neuve, Belgium.

Doctoral dissertations

  • Steils, N. (2016), Antecedents and Consequences of Online Consumer Learning, under the gudiance of Profs. A. Decrop & D. Crié (University of Lille 1).
  • Masset J. (2015), The recontextualization of special possessions in time, space, and the social environment: The case of tourist souvenirs, under the guidance of Prof. A. Decrop.
  • Dessart F. (2015), Sustainable Consumption: A signaling perspective, under the guidance of Prof. A. Decrop.
Last activities

Organization of an international workshop on Sharing the Challenges of Collaborative Consumption (April 24, 2015) with, among keynote speakers, Prof. Russell W. Belk (York University, Canada). 70 professors, PhD students and practitioners from 12 countries attended the workshop. Read more.